A Few Questions About The “New Facebook”
September 24th, 2011There’s been a lot of chatter this week about all the new Facebook features and changes being implemented and on the way, all of which begs a few questions:
1. Why do people seem to get more outraged about Facebook changing the way their Wall looks than they do about what’s happening in the global economy right now?
2. Why do people expect that Facebook won’t change?
3. Why do marketers expend so much effort on getting their messages out on Facebook without taking into account that the way those messages get communicated could radically change without notice?
4. Why are people scrambling and expending energy and pixels to get the new Facebook timeline now? Is digital status really that important to them?
I guess I know the answers to these questions, but it’s kind of depressing to think about them too much.