Trendwatching is a pretty hot commodity among big-ticket marketers who want to know what the Next Big Thing is going to be so they can be among the first to jump on the bandwagon and market to the other riders.

In case you missed it last night, watch now as The Daily Show turns its typically brilliant spotlight on the trends toward trendspotting and turned its Senior Trendologist Jason Jones loose on the trendspotters.

This entry was posted on Thursday, January 14th, 2010 at 9:40 am and is filed under Marketing Stuff.