ad:tech New York (day two)
November 5th, 2009After the first day of ad:tech New York, I’m wondering if maybe I’ve finally overdosed on industry events. Or maybe I’m just not attending the best sessions. Or maybe I’m getting cranky from listening to too much John C. Dvorak. Whatever it is, the combination of Powerpoint, buzzwords, relentless self-promotion and lack of focus on the wants and needs of customers (remember them?) is redlining my cynicism meter. Here’s hoping day two will be better.
RANDOM NOTES: Overheard in the press room about a session on social media: “It’s like 2003 all over again” … On a scale of 1 to 10, rating this year’s ad:tech against the Podcamp Philly event last month, I’d give about a 2 or a 3 to ad:tech and an easy 9 to Podcamp … Good stuff from Bruce Clay in the Search Engine Optimization session; download his slides here.