Today’s Supreme Court decision on President Obama’s health care reform was the talk of the interwebs. Patrick Gaspard, Executive Director of the Democratic National Committee, got fairly exuberant about the ruling on his Twitter feed, which led to criticism in some quarters about inappropriately spiking the ball. I agree that a flag on his play is called for, but to Gaspard’s credit he hasn’t removed the offensive (to some) tweet.

Takeaway for marketers: Think before you tweet. And if you tweet inappropriately, suck it up instead of covering it up.

This entry was posted on Thursday, June 28th, 2012 at 5:43 pm and is filed under Marketing Takeaways, Social Media.