Archive for May, 2012

Watch It Wednesday

Wednesday, May 16th, 2012

American Pop is a generally underrated piece of animation that was ahead of its time when it was released in 1981. It attempts, with more success than you might expect, to cram nearly a century of American music history and context into 96 minutes. Here’s the trailer.

Are You Annoying People On Twitter?

Tuesday, May 15th, 2012

Not sure? Here are 11 ways to figure it out.

Mashable’s Weekend Recaps

Monday, May 14th, 2012

Mashable likes to present weekend recaps like this one, which presents 40 stories you might have missed.

So here’s my (rhetorical) question to Mashable: Why?

Seriously. It’s Monday morning, I’m gearing up for the week, I have a ton of stuff to do — I can’t ever imagine having the time to read through 40 articles. Instead of dumping 40 articles in my lap, how about giving me the executive summary so I don’t have to read them all?

Links I got. The Mashable recap is just one more drop shooting out of the information firehose. What I really need is topline information to help me make sense of it all.

Just saying.

Takeaway for marketers: Are you adding to the problem or helping to solve it?

Happy Mother’s Day

Sunday, May 13th, 2012

Here are 11 quotes for the day, courtesy of Psychology Today, including this one from Washington Irving:

“A mother is the truest friend we have, when trials, heavy and sudden, fall upon us; when adversity takes the place of prosperity; when friends who rejoice with us in our sunshine, desert us when troubles thicken around us, still will she cling to us, and endeavor by her kind precepts and counsels to dissipate the clouds of darkness, and cause peace to return to our hearts.”

Social Media Linkapalooza

Saturday, May 12th, 2012

The following list of links crossed my screen this week. It was collectively titled “Social Media Resources and Best Practices.” It’s not the ultimate be-all and end-all list of social media resources, but it’s a damn good collection of links and a great place to start if you’re new to social media. Please to enjoy:

Facebook

The Facebook Guidebook
Facebook for Businesses
Getting Fans to Notice Your Facebook Page Posts
How Facebook Pages Can use “Invite Friends” To Gain Fans
Make the Most of Your Facebook Business Page
Here’s What People Look at on Facebook Brand Pages

Twitter

The Twitter Guide Book
Twitter Business Best Practices
Quick Twitter Tips: A Twitter Guide for Beginners
Ten Tips to get the Twitter Conversation Started

Foursquare

Foursquare for Business
Why You Should Check Out the Foursquare Check-Ins
Why Geolocation App Users Matter to Marketers

YouTube

YouTube for Nonprofits
YouTube Best Practices for Nonprofit Organizations
Five Tips to Socialize Your Online Videos

Flickr

Flickr Tour
The Forgotten Social Network: Six Reasons Your Campaign Should Include Flickr

Pinterest

Pinterest: A Beginner’s Guide to the Hot New Social Network
Three Ways to Use Pinterest for Business
12 Ways to use Pinterest for Your Nonprofit

Tumblr

Get Started with Tumblr
How to Build Your Brand on Tumblr

WordPress

New to WordPress – Where to Start

LinkedIn

Ten LinkedIn Traffic Secrets Exposed

General Social Media Resources

The Case Foundation – Social Media 101
Six Tips for an Effective Online Community
The Secret to Social Media Success
Sample Social Media Tactical Plan
Social Media Policy Tool
Case Study – Cleveland Indians Cater to Influencers to Increase Sales 174%
Five Ways Museums are Reaching Digital Audiences
Four Reasons Why You Should Build a Narrative Organization
QR Code Best Practices
The Real Cost of Social Media
50 Social Media Content Ideas