Here’s a screenshot of an email I received from my local chamber of commerce today. “You’re” instead of “your”? Really?

Good grief.

Takeaway for marketers: Okay, I know practically no one out there can spell. Fewer still understand the basic rules of grammar. But some of us do. We’re out here and we want you to hire us for two reasons: so we make money, and so you don’t look like a complete idiot. See? It’s a win-win!

This entry was posted on Monday, July 12th, 2010 at 2:46 pm and is filed under Marketing Stuff, Marketing Takeaways.