Archive for April, 2010

Rhetorical Question of the Day

Sunday, April 25th, 2010

If the Take 10 census participation map says that my town’s census participation rate is 74 percent, then doesn’t that mean they necessarily know how many people are in my town? Otherwise how do they know it’s not 72 percent or 76 percent or something else entirely? Hmmmmmm.

Thanks, IABC

Saturday, April 24th, 2010

The IABC is the International Association of Business Communicators. They’re having a regional conference in Philadelphia in October — and I’ve been invited to be one of the speakers. My topic: Overcoming the Social Media Fear Factor.

The IABC doesn’t seem to have much fear of social media: They’re pretty active on Facebook, Twitter and LinkedIn. But some attendees may still be wary of stepping into the social media waters, especially when they’re concerned about the integrity of their brands. I’ll try and show them there really isn’t all that much to fear … as long as their expectations are in the proper perspective.

Quote o’ the Day

Friday, April 23rd, 2010

“A stupid man’s report of what a clever man says can never be accurate, because he unconsciously translates what he hears into something he can understand.”
Bertrand Russell

Is Google Autosuggest …

Thursday, April 22nd, 2010

… trying to tell us something about marketing? Hmmmmm.

Social Media Demographics

Wednesday, April 21st, 2010

Does StumbleUpon have more users in the $25-49K or $50-74K range?

Do males prefer Reddit or Twitter?

Do Web users with less than a high school diploma prefer Facebook or MySpace?

These are the sorts of questions you’ll be able to answer after perusing this snazzy social media demographics graphic.