Some days the surrealism just smacks you in the face before the coffee even has a chance to get you going.
Yesterday, this story in my local news was eerily reminiscent of “Schmidt Happens” from the first season of Boston Legal.
This morning, I wake up to learn from ABC News that the feds have had it with those muthuhfuggin’ snakes on those muthuhfuggin’ planes.
Sheesh. I think I need some more coffee.
This is great: It’s the NBC late night situation explained in less than two minutes by the same Hong Kong news organization that created those Tiger Woods avatar animations. Conan aired this last night and the link is via boingboing. Please to enjoy.
Early returns from Domino’s say: absolutely.
Domino’s Pizza, named “Alpha Dog of the Week” on January 6 by Stephen Colbert (who noted that “it takes alpha meat balls to stand up and say ‘America, we suck’ “), has a new recipe and a new ad campaign.
If you haven’t seen the commercial yet, it’s remarkable for the fact that it embraces brutal honesty. For example, the spot shows a focus group participant calling their pizza crust “cardboard.” There’s a microsite, too, of course: pizzaturnaround.com.
Domino’s approach is refreshing. They’re saying, “Okay, America, we know you think our pizza is crap. You’ve made our pizza the butt of countless jokes. We’re not going to deny reality. We changed our recipe, so now it’s your turn: Give us a try and another chance.”
Can it work? So far, Wall Street says “yes.” Wall St. Nation reports that Domino’s stock is up 44 percent in one month. Self-described “stock idea network” Benzinga notes that “this may be a stock to keep your eye on throughout the year as it is expected to rise.”
Truth in advertising. What a concept.
Web architecture specialists may cringe at the idea, but sometimes a site architecture boils down to exactly one box on the flowchart. How do you make that happen? Glad you asked.
One Page Love aspires to catalog as many one-page sites as possible, though some of them cheat: A Flash presentation that lets you scroll through content doesn’t qualify as a one-page site in my view, even though it all happens within the framework of one page.
The dzineblog offers this collection of one-page sites it likes.
Inspiredology offers this list of 41 “sleek” one-page sites.
instant Shift collects 88 single-page sites.
Finally, here’s an article that lists some of the pros and cons of a one-page site.
Takeaway for marketers: On the Web, it’s all about fast. Maybe you don’t need just one page, but are you making your site as fast as it can possibly be for your visitors?
