I saw Dr. Wayne Dyer speak in New York City last night. He spent part of his three-and-a-half hours talking about this must-read opinion piece that appeared in a Philippine newspaper in July 2008.

It’s a story about a remarkable cab driver who doubled his income in one year, then quadrupled it the next, by simply changing his attitude.

But it’s not just a story about how to make more money, it’s a story about how to not be a part of the Sturgeon’s Law majority in whatever area of life you choose.

Just read it. I bet Wally the cab driver becomes your newest hero.

Take away for marketers: You have choice: quack or soar.

This entry was posted on Thursday, October 1st, 2009 at 10:14 am and is filed under Marketing Takeaways, Rants 'n' Such, This 'n' That.