As I’ve mentioned before, being a mom blogger means you’re living at the epicenter of digital marketing these days. For most mom bloggers, it probably means you’re getting slammed with spam, bad pitches from clueless marketers and other silliness.

Here’s a nine-minute video from AdAge in which BlogHer COO Camahort Page is interviewed about the best practices for dealing with mom bloggers. If you’re involved in any respect with marketing to moms, it’s must-see teevee.

Takeaway for marketers: Adding the email addresses of mom bloggers to your mailing list so you can send them your press releases isn’t gonna cut it.

This entry was posted on Wednesday, July 22nd, 2009 at 8:47 am and is filed under Internet Stuff, Marketing Stuff, Marketing Takeaways.