All Things Digital reports that online advertising revenues for the first quarter of 2009 are down by five percent.

(And in case you didn’t know, that headline up there is a reference to this.)

Takeaway for marketers: Keep an eye on the big picture. From 2001 to 2002, revenues declined by about 20 percent. From 2002 to 2007, they nearly quadrupled. Ask yourself: Where will they be five years from now, in 2014?

This entry was posted on Monday, June 8th, 2009 at 8:50 am and is filed under Internet Stuff, Marketing Stuff, Marketing Takeaways.