This is sorta interesting, though I confess that I would have expected a little better conversational-to-buzzword ratio given that Lewis Black is listed as one of the thinkers admired by Kolbrener, the agency folks who assembled this periodic table of branding.

eMarketer reports that about 99 percent of online shoppers find customer-generated reviews on Web sites credible, according to a Deloitte Consumer Product Group-sponsored study.

Stanley Bing is a terrific writer, and his recent column on social networking, “Why I Refuse To Join MySpace,” is a good read. He’s also, I think, on the mark when he says:

“I think the things exploded into life when young people called out for a digital space where their every thought, movement and taste would not be exploited by the big boomer sales machine, where they could talk to each other in a virtually mercantile-free zone. Now here come all the boomers to ruin it all.”

Takeaway for marketers: Are you getting involved in that social network to exploit or enhance?

If you’re a music fan, be warned: Seeqpod is about to become your newest time suck.

“Never continue in a job you don’t enjoy. If you’re happy in what you’re doing, you’ll like yourself, you’ll have inner peace. And if you have that, along with physical health, you will have had more success than you could possibly have imagined.”
—Johnny Carson