When it comes to online reviews of — well, of everything, the school of fish known as Savvy Web Users At Large is darting toward Yelp.

The folks over on TWiT have been raving about Yelp for some time, and C|Net just ran this article that focuses on the offline networking that’s part of the Yelp community.

You may not have the time on your hands to become a top Yelper (in how many online communities can one person reasonably participate?!), but it’s yet another up-and-coming online resource worth exploring, whether you’re into reviews of restaurants, colleges, local news media or anything else you can imagine.

That’s how much ad revenue is expected to be generated by user-generated content sites come 2011, according to eMarketer.

I hope not. (If so, stby.) But you probably know a few people who are, so set them on the path to enlightenment by directing them over to NoSlang.com.

Come to think of it, click around: I bet you pick up plenty of new acronyms, even if you’ve been online since the first Clinton administration.

“I loathe the expression ‘What makes him tick.’ It is the American mind, looking for simple and singular solution, that uses the foolish expression. A person not only ticks, he also chimes and strikes the hour, falls and breaks and has to be put together again, and sometimes stops like an electric clock in a thunderstorm.”
—James Thurber

Lloyd Trufelman writes in AdAge this week about the balance between the art and science of marketing, a topic that has popped up frequently over on the Soflow discussion boards. I think Lloyd really nails it when he says:

“Marketing campaigns are like jazz, while spreadsheets are like classical music. You need an ear to play either form of music, but classical demands you precisely follow the notes that everyone else is playing, and jazz forces one to express creativity. Marketing is more attuned to the syncopated rhythms of jazz — in marketing and jazz, the accents come in unexpected places. Plus, to be a great jazz musician, you ultimately have to trust your gut and let your instinct guide you.”

Think I’ll go put some Miles on the CD player.