Archive for November, 2006

Quote o’ the Day

Friday, November 10th, 2006

The Chinese symbol for success, pronounced cherng gong

“The person who says it cannot be done should not interrupt the person doing it.”
Chinese proverb

ad:tech NY (postscript)

Thursday, November 9th, 2006

Great look! The company? Uhhhhhhh...

Booth babes. A guy on stilts. People walking around with video screens built into their T-shirts. People walking around with Ghostbuster-style devices on their backs with video screens over their heads. People walking around with their heads bandaged. A guy dressed up like an astronaut. Free beer. A game show. And my favorite: a dwarf dressed like Gene Simmons.

The distractions were interesting, and collectively led to the bizarre Mardi Gras flavor of ad:tech. But does anyone remember the companies represented by those distractions? Anyone? Bueller?

When marketers market to marketers, shouldn’t there be a little less noise and a little more innovation? Somewhere? Anyone? Bueller?

ad:tech New York (part two)

Wednesday, November 8th, 2006

Not only did I get tote bags, I got pens and stress balls! Woo hoo!

Today is day three of ad:tech New York. Find out more over on the ad:tech blog. Meanwhile, here are direct links to additional sessions I’ve blogged: Using Mobile to Monetize Your Brand and Latest Trends in Email Marketing.

UPDATE: Here’s a link to a bonus ad:tech blog post about the question I posed to YouTube CMO Suzie Reider.

NOVEMBER 9 UPDATE: Here’s a link to my post about the Marketing Mashups session.

Vote

Tuesday, November 7th, 2006

Vote early, vote often!

It’s Election Day. Exercise your right as an American or relinquish your right to complain.

ad:tech New York

Monday, November 6th, 2006

Hope I get some new tote bags!

Today is day one of ad:tech New York. I’m there, and I’ll have more to say about it over on the ad:tech blog. I’ll update this post with direct links once the session wrapups are posted.

Many thanks, once again, to Steve Hall over at AdRants for hooking me up and giving me some incentive to leave my desk and stretch my legs and brain for a few days.

UPDATE: Here’s a link to my post on the Mobile Marketing 101 session. Here’s a link to my post on the Ad Networks Smack Down session. More Wednesday, following tomorrow’s public service announcement.