With This Site and Broadband at the Bing …
Wednesday, May 31st, 2006What’s Hitman? “We are a privately-owned independent enterprise that specializes in reliable contract killings. We offer a variety of assassination services, customized to suit particular needs of our clients.”
I wonder how Amazon feels about their ads appearing here. Or Geico. Or WebMD. Or, in a lovely piece of Internet advertising serendipity, organdonor.gov, the “official U.S. Government web site for organ and tissue donation and transplantation.”
Takeaway for marketers: Sometimes you’re at the mercy of serendipity, but to the degree you can be careful when you’re buying networks, exercise that care.