Imagine Microsoft Redesigning iPod Packaging
March 5th, 2006Robert Loch over at Soflow alerts me to this terrific bit of Flash. Entertaining, but it’s more than funny: It points out some important business issues. A longtime friend and coworker puts it well: “This speaks to nearly every project I’ve ever encountered in the entirety of my work experience and really hits home the fact that it takes far more discipline to reduce things to their essence than it does to clutter it up with too many messages.”
Takeaway for marketers: You want to be more like iPod. But: Are you willing to step out of your comfort zone to be able to do so?