This “oil clock” created to help promote the film Syriana is one of the smartest bits of promotional Flash work I’ve seen in a while. It involves the user (indeed, it makes the user the center of the messaging); it’s not just an ad for a political film, there’s a political message inherent here; and the piece itself serves to raise issue awareness independent of whether one sees the film or not. Well done!

This entry was posted on Saturday, March 4th, 2006 at 6:00 am and is filed under Internet Stuff, Marketing Stuff.