I upgraded my iTunes to version 4.9, which makes exploring the world of Podcasting as simple as can be. After diving into those waters, I have a few questions:

This is what all the fuss is about? Do we really need all these sonic blogs that sound like audiobook versions of executive summaries of badly written business books delivered by a voice made for silent film? Where’s the wit? The style? The personality? The entertainment value? The information value? The ability to write for the ear instead of the eye? The ability to read, fer Chrissake? The understanding of radio as theater of the mind?

Podcasting is simply short form radio delivered via a new distribution channel. At this point, though, Podcasting isn’t even at the level of college radio … it’s middle school kids doing cafeteria announcements.

Mark Cuban has a pretty good outline over here of how it’s all likely to shake out by 2008 or so.

This entry was posted on Thursday, July 14th, 2005 at 12:01 am and is filed under Internet Stuff.